My Story.
Building A Profitable And Successful Biz Through Online Marketing
» Building A Profitable And Successful Biz Through Online Marketing
Hello,
I'm Elisha Oladejo.
» I am extremely good at one thing. And that’s helping local businesses rank on search engines.
» But truth be told, that’s not the only thing that I’m great at.
» But lest it seem like, I’m tooting my own horn, how about I start from the very beginning?
» Hi, I’m Elisha, and welcome to my corner of the internet!
» My story is one of overcoming self-doubt to become a successful online entrepreneur.
» Looking back, it’s almost unbelievable to see how far I have come from my younger years to creating this blog in 2022 that has held several number 1 spots on the SERPs with zero money spent on adverts.
» Don’t worry; I’ll give you all the details that led me to starting this blog, and how I did it.
» Don’t have time to stick to all the details, so here is the shortened version.
Elisha Oladejo
Connecting the dots between humans and bots
» Building A Profitable And Successful Biz Through Online Marketing
The
Short Story
» I started this blog in 2022 because I was fascinated with the online space.
» The truth is I have been fascinated with computers and the internet for a long time. This is what led me to study Computer Engineering.
» Known as the ‘system engineer’ in my undergraduate years, I came in contact with different computers and their operating systems when people called me in for repairs.
» In my third year of school, 3 of my friends and I came together to start a software company. We spent the night researching together, trying to build our company, and working on producing the best of the best!
» We quickly became best friends and spent our free time together daydreaming about how we would change so many lives with our software.
» Long story short, the company dissolved when a vital founder decided to elope with another founder’s girl! The betrayal!
» Anyway, after spending a month trying to talk sense to one and comfort the other, the company dissolved!
» I was back to just being the system guy, not the next Mark Zuckerburg, LOL!
» But it did not just end there for me. Our many nights of research introduced me to the world of digital marketing. I began to do some in-depth research and boom! That’s how I was drawn into the digital marketing world. Ready for the Long story?
» Building A Profitable And Successful Biz Through Online Marketing
My Journey
with Digital Marketing.
» I started writing articles and blog posts here and there before I even learned the fundamentals of copywriting.
» Soon, I opened my Fiverr account and kept working on myself. Soon, I became one of the top-rated providers on Fiverr.
» I kept researching and started learning about SEO and link building.
» What drew my interest was how I could be more visible through SEO.
» In 2015, I had some goods to sell as I did eCommerce on a small scale. I made sales. But I had to spend heavily on advertising. I had zero sales whenever I did not buy my advert slot.
» So, I began to think of another way to market my goods without spending that heavily. I researched and found that owning a part of the online space and working to make myself visible was the best investment I could make for my business. It seemed slow, but it was sure.
» I began to study SEO in-depth and how to make it work. After implementing those SEO strategies, I sold and made a cumulative 7-digit profit margin in the next four years.
» In 2017, I started implementing these strategies for other businesses, selling them processes that worked for me. I began on different freelancing platforms and gathered over 9,000 positive reviews from satisfied customers within a year.
» Building A Profitable And Successful Biz Through Online Marketing
Starting Oladejoelisha.com
In 2022, I decided to begin this blog to document my knowledge and mark every level of growth along the way.
The blog aimed to teach my readers how to build a profitable and successful business through online marketing – whether as a blogger content creator, freelancer, or marketing agent.
The idea is to work with readers long-term to produce sustainable results.
So, of course, this called for engaging SEO content.
Like everyone interested in SEO will soon come to realize; SEO content goes beyond keyword placement.
Every SEO content must be high-quality, relevant, and engaging to yield results.
Speaking of results, let’s look at a few milestones I have had:
Owning a blog since 2022 has given these results:
- Achieved higher rankings in search engine results for targeted keywords, increasing organic traffic over time.
These keywords became number 1 organically. Just plain good-old SEO content. No link building, no other SEO work done.
- I have developed of a diverse content portfolio that covers a range of topics within the blog's niche, showcasing my expertise and adaptability.
- Shifts in content strategy to meet changing audience needs, trends in the niche, or personal growth as a blogger.
- Learned from reader feedback and analytics to refine content, design, and engagement strategies over time.
» Building A Profitable And Successful Biz Through Online Marketing
Where I am Today...
Today, I can boldly say I have a good knowledge of digital marketing. I run an agency (Qarah Digital Services), Own an SEO store called ELINETA, manage SEO for several businesses, and have been able to create a name for myself in the Local SEO world.
Speaking of Local SEO, I’ve noticed that many business owners tend to make the same mistakes.
In fact, many businesses fall into one of two camps:
- They invest heavily in strategizing their Local SEO efforts, yet they fall short in effectively implementing these strategies (The “how” to achieve top local rankings remains vague).
- Others excel in the execution of Local SEO tactics (e.g., optimizing Google Business Profile listings, accumulating reviews) but lose sight of how these efforts align with broader business objectives or fail to measure their impact accurately.
But to truly excel in Local SEO, it’s essential to strike a balance between thoughtful strategy and meticulous execution.
This approach ensures that your business not only ranks well locally but does so in a way that contributes tangibly to your overall business goals.
Well, let’s talk a bit about the results I’ve gotten with this approach:
- Significantly improved rankings in Google's local search results (Google Maps and local pack listings) for multiple businesses, leading to increased visibility and discoverability in targeted local areas.
- Successfully managed and improved online reviews across platforms like Google Business Profiles, and industry-specific sites, boosting the businesses' reputations and trustworthiness among local customers.
- Achieved substantial increases in organic traffic to clients' websites through targeted local keyword optimization, resulting in higher engagement and conversion rates from local search users.
- Implemented Local SEO strategies that led to higher conversion rates, with more website visitors taking desired actions such as making a purchase, signing up for newsletters, or making inquiries.
- Developed strong local link profiles for businesses by acquiring links from reputable local websites, directories, and community portals, enhancing SEO performance and local relevance.
- Expertly optimized Google Business Profiles (GBPs) listings for multiple businesses, improving feature usage (posts, Q&A, messaging), which in turn enhanced engagement and visibility.
- Created and executed local content marketing strategies that resonated with local audiences, driving traffic and fostering community engagement.
- Implemented structured data (schema markup) to help search engines understand the local relevance of websites, improving the presence in local search results and enhancing rich snippet visibility.
- Recognizing the importance of mobile search for local consumers, significantly improved mobile search rankings and user experience, leading to increased mobile traffic and engagement.
- Conducted detailed local competitor analyses to identify gaps and opportunities in the market, leading to strategic adjustments that positioned clients ahead of their competition in local searches.
- Hosted workshops and training sessions for local businesses to educate them on the importance of Local SEO and how to implement basic practices themselves, fostering a culture of SEO awareness and self-sufficiency.
- Demonstrated agility by adapting to frequent updates in local search algorithms and guidelines, ensuring clients' SEO strategies remained effective and compliant over time.
- Delivered measurable returns on investment for local SEO campaigns, demonstrating the value of tailored local search optimization strategies in driving business growth.
» Building A Profitable And Successful Biz Through Online Marketing
Final Musings
My journey has been one of persistent growth and learning. From the early days of curiosity-driven exploration to the practical applications of SEO that drove business success, each step has been a building block toward expertise.
Now, as a recognized name in Local SEO, I stand committed to helping businesses navigate the complex landscape of digital marketing with strategies that are both innovative and grounded in proven principles.
By sharing my insights and experiences, I aim to empower others to harness the power of SEO to achieve their business objectives and thrive in the competitive online marketplace. Whether you’re starting out or looking to refine your approach, remember that the key to success in digital marketing is a blend of creativity, adaptability, and strategic foresight.
Let’s continue to grow and evolve together in this ever-changing digital world.
» Building A Profitable And Successful Biz Through Online Marketing
popular content
My Best Content
» Building A Profitable And Successful Biz Through Online Marketing
>Testimoinals
What They Say
I'm a Success Wizard
Legiit | 5-Star Rated
(Legiit.com SEO)★★★★★
